Don’t you think those little boxes they have on YouTube
videos are a bit silly – the ones that say ‘You can skip to video in 5?’
Does anybody watch the five seconds of advert they insist
on subjecting you to? No. Your eyes grow ever wider with anticipation as the
clock counts down from 5 to 4 to 3 to 2 to 1, and the second it reaches ‘skip
ad’ you hit the left mouse button with glee and think ‘bog off.’
Why do they bother?
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