Beauty, California Style.

The boys from Mountain View run a feature called ‘News from Blogger’ in one of the blog’s inner pages. It often has a little piece about some blogger or other, somewhere in this big wide world, who is doing ever so well since he or she started following Google’s advice on how to make your blog do ever so well.

Mmm…

Anyway, at the moment they’re giving a plug to some woman from California (yes, that big wide world) who runs a salon as well as writing a blog, and they describe her as ‘a fashion and beauty expert.’

Now, hang on a minute. An expert on fashion I can believe, since fashion is a wholly manufactured concept invented by humans to fill the void left by not having to hunt mammoths any more. But beauty? Surely, an expert on beauty is someone who can see a rare radiance shining forth from the eyes, the voice, the personality, the grace, the compassion, etc, etc, etc. It isn’t about being a whizz at hair and make up. I’d be happier if they called her ‘an expert on fashion and the means of creating a deceptive appearance that magically disappears in the cold light of a wet Sunday morning’

Ah, but maybe they don’t have wet Sunday mornings in California. Never thought of that.