Friday, 14 January 2011

Inept Packaging.

Bloody Sainsbury’s! Their packaging is awful; I’ve been saying so for years. I just opened a new 8-pack of their St Cervois lager, and it’s like opening a parcel that somebody’s done up with too much parcel tape. The perforations aren’t in the right place, so you have to start tearing at the cardboard. It’s one of those situations where you wonder whether it would be easier to just go and fetch the scissors and set about the job diligently. Their tea bag packets are even worse. Fort Knox bloody cellophane!

If they’re so keen to sell these things to you, why do they have to make it so difficult to consume them?

Is this one of life’s main issues? Compared with some of the crap that makes the national news, yes.

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